CUMULUS NEWS RELEASE

DEC 30, 1999

BELL JOINS CUMULUS PROGRAMMING TEAM
 

Milwaukee, WI December 30, 1999 – Cumulus Media Inc. (NASDAQ:CMLS) today announced the appointment of Frank Bell to the newly created position of Assistant Director of Programming.  Bell was previously Vice President, Radio Programming for Sinclair Communications (NASDAQ: SBGI).

In making the announcement, Executive Vice-President and Director of Programming John Dickey said "Frank's extensive experience in overseeing the strategic development of multiple brands, including his in-depth knowledge of market research and marketing, makes him an ideal addition to our corporate team.  He'll be working closely with our station Operations Managers and Program Directors to execute our strategic plans."

Bell spent the last 12 years with Sinclair and its predecessor, Keymarket Communications as head of programming.  In addition to successful start-ups at KFRG/San Bernardino, WXSS/Milwaukee, WGGY/Wilkes-Barre and WFBC/Greenville, he has guided the long-term success of format-dominant stations like KPNT/St. Louis, WKSE/Buffalo, WKRZ/Wilkes-Barre, WRVR/Memphis, and WLMG/New Orleans.  Bell's background also includes owning and operating several small market stations in the 1980's and serving two years with the National Association of Broadcasters.

"I'm delighted to be joining one of America's fastest-growing media companies," said Bell, adding "In today's competitive environment, it's all about 'innovation' and 'collaboration': coming up with new ways to grab listeners' attention, then working with local OM's and PD's to customize those ideas for each market. Cumulus has assembled an outstanding collection of stations and I'm looking forward to working with each of these great brands."

Cumulus Media is the parent company of Cumulus Broadcasting, Inc., which along with its other subsidiaries, owns and operates radio station clusters in mid-size markets.  Assuming the completion of all pending acquisitions, Cumulus Media will own and operate 310 radio stations in 61 U.S. media markets.  The Company commenced operations May 22, 1997.
 

Contact:
Peggy Bunker, (414) 615-2800 or
Richard Weening (414) 615-2800
 

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